The annual task that is the agency Holiday Greeting. It’s enough to send most creative’s screaming through the halls. Well, not this hall decker…I love it! I’ve been lucky enough to do the holiday greeting for our agency for several years. These are a couple of my favorites.
Project Snowman
The first is the virtual holiday snowman “product”. This interactive greeting let viewers click on the different processes their snowman would have to travel through the agency…from initial branding all the way through launch. With each click, our hero snowman would get more than he bargained for, played out in fun gifs, such as being branded (and melted) with a branding iron, having to bust his way out of a clamshell packaging to finally being launched on a rocket.
Creative Direction / Design / Copywriting
Ad Libs
Probably the most popular interactive greeting I ever did was Ad Libs. In this one, the viewer would play an online game of Mad Libs, and at the end it would produce a vintage holiday ad. Everyone loves Mad Libs…because the word poop is always, always funny. Below are a few screens to show the set-up and a few examples of the ads. Ho, Ho, oh no!
Creative Direction / Design / Copywriting